Google Trends have produced more and more data for the real estate market. Let us study 2 search terms “Overseas Property” and “International Property“.  For “international property” Google Trends has been monitoring data since early 2004. For “overseas property” there is less data available, and the trends are only available with significant data since early [...]

Like any industry you do not want to waste money on your marketing effort. This article highlights how you can use your marketing spend more effectively. We are going to look at freely available internet tools to give you more knowledge about your market and maximise your advertising. How well do you know your market? [...]