Archives for the ‘Marketing’ Category

Property hotspots for 2009

By GP • Feb 13th, 2009 • Category: Analysis, Garry Pierrepont, Investing, Marketing

Property Frontiers, the international real estate investment group, has come up with a list of the top property investment hotspots around the world for 2009.
Top of the pile is PANAMA. It has a strong economy, a favourable tax regime, and businesses are attracted by its offshore banking facilities. This makes it attractive for property [...]


Twitter – marketing with Real Estate Tweeter Group

By Editor • Dec 22nd, 2008 • Category: Marketing

Twitter is a phenomenon! It is a simple but great marketing tool – even if at first you do not get it, the “tweets” will expand your market. Try it.
For those interested in Real Estate, there is a twitter group – details here:
Twitter Group: Real Estate Agents
Group Tag: #realestate
Created By: @1datarecovery
Group Long URL: [...]


Real Estate Marketing: Google Adwords

By Editor • Aug 21st, 2008 • Category: Marketing

Google Adwords offers Real Estate Agents the opportunity to get instant enquiries! A Google Adword’s campaign can be setup in minutes, and traffic / visitors could start arriving at your site within 10 minutes. The campaigns can be easily monitored, and switched on & off in seconds. Budgets can be set so you can control your marketing budget.


Research your Marketing Effort – part 2

By Editor • Jul 23rd, 2008 • Category: Marketing

In part 1 we looked at Market Trends and “How to spy on your competitors”.  In this article we are looking at evaluating keywords, discovering how competitive keyword phrases are, and choosing keywords that have a higher percentage of converting to sales.
Evaluating Keywords
Fortunately, one of the best tools is free: Google’s Keyword Tool
Let’s use it [...]


Research your Marketing Effort – part 1

By Editor • Jul 13th, 2008 • Category: Marketing

Like any industry you do not want to waste money on your marketing effort. This article highlights how you can use your marketing spend more effectively. We are going to look at freely available internet tools to give you more knowledge about your market and maximise your advertising.
How well do you know your market?
Is your [...]


Real Estate dofollow blogs – a marketer’s dream!

By Editor • Jun 27th, 2008 • Category: Marketing

Incoming links from other real estate websites are a dream:
First, you will get additional traffic from these external sites AND they will be targetted visitors. Second, incoming links are viewed as “recommendations” by Google. These links will be on theme and count more in Google’s eyes.
Ideally these will be one-way links and not reciprocals – [...]